Top 5 Website Audit tool for Search Engine Optimisation in 2020

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Top 5 Website Audit tool for Search Engine Optimisation in 2020

We have heard of so many processes through which we can update our site. Audit helps in pointing out the mistakes which a site is dealing with. If you are working day and night to improve the SEO, but still can’t find any positive sign, then maybe the problem is in your site. 

If you want the search engines to check out your website and put them in the first page of ranking and keyword list. This auditing part could be exclaimed as the time-consuming process, for analyzing all the pages of the websites. 

Here is the list of tools  which can be the best audit tools for you in 2020.

A) HubSpot’s Website Grader (Cost is Free)

For those who have great experience in the SEO area knows about HubSpot audit tools. The Website Grader tool was launched in 2007 by HubSpot. This has made a huge impact on the SEO services and opened several business opportunities for the website companies. The company has launched a new and improved version of the tool for more user-friendly experiences.


Through the features, this tool gives the output that is the Audit Report. 

  • Site Performance:

Analyzes the site performance, page size, similar key SEO metrics, speed and requests.

  • Site Security:

This is the way through which your visitors will get proof that your site is safe for contact and authentic. 

  • Mobile-friendly experience:

Analyzes whether your site is mobile friendly or not, in terms of viewport settings and responsiveness. 

  • SEO Settings:

By considering your page meta description and titles, it will be determined to find your site through bots and humans.

B) Google Webmaster Tools (Cost is Free):

Google Webmaster tool gives the user a friendly experience. 


  • SEO Performance:

Helps you to know the troubleshooting of your site.

  • Site Hack:

If your site has been hacked it helps you by isolating the problematic code.

  • Page Speed Insights:

This helps in improving your site speed performance in both mobile and desktop.

C) Ahrefs (Cost is $99/month):

In my personal user-experience, I like this tool as it analyzes the whole       website properly, helps in keyword research, and checks the ranking profile for your content. 


  • Site Audit: 

This helps in improving the technical issues of the site so that it can increase the ranking of the site.

  • Content:

If you search for specific keywords and topics, it can give you a list of high performing websites or web pages.

  • Site:

Gives a report of specific web pages of your site performance.

  • Keywords:

You can know how much of clicks and search volume happened in your site.

D) Woorank (Cost is 14 day free trial)

This tool helps in analyzing the performance of the existing social media, usability and SEO initiative. 

There are 8 areas in which the report is divided: 

  • SEO
  • Mobile
  • Usability 
  • Social
  • Technologies
  • Marketing checklist
  • Visitors 
  • Local

E) Check my links (Free of Cost):

If you want to know whether your site’s internal or external links are working, then this tool is the answer for you. 


  • Find the corrections before making the page live. 
  • Helps in to find the good and broken links.
  • It highlights all the good links in green color and broken ones in red color.

Final Words:

If you are still confused about which tool to use, then it is best if you atleast try it for yourself and according to your needs. If you want to find the broken link then, Check my Links is the best. If you are looking for keyword research and audit tools then Ahrefs is also a great option. But if you have a problem due to the budget then try out the free tools. If still you are not satisfied with the results then going for the paid ones will be a good option.

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